GameStop invests in Bitcoin: forward-looking strategy or fallback for companies in trouble? The opinion of Jason Calacanis

The recent investment of GameStop in Bitcoin has sparked mixed reactions in the world of finance: the angel investor Jason Calacanis described this choice as a fallback action for companies without a sustainable business model. 

However, several industry experts see the purchase of BTC as an opportunity for diversification of corporate assets and protection against inflation. Does this move mark the beginning of a broader trend or is it just an isolated experiment?  

Jason Calacanis’s opinion on GameStop and beyond: “buy Bitcoin as a last resort”  

“`html

In a post published on March 26 on X (formerly Twitter), Jason Calacanis expressed skepticism about GameStop’s purchase of Bitcoin. The investor ironically suggested that for struggling companies, buying BTC could be a simple but risky solution:

“`

“If you are a public company that cannot find a business model, buy Bitcoin! This could prove to be good advice if [Michael Saylor] decides to purchase 1 trillion dollars in Bitcoin.”

This statement implies that companies without a clear strategy adopt Bitcoin as a last hope to recover. But is it really so?

According to Tomas Fanta, representative of the crypto investment company Heartcore, holding Bitcoin in corporate balance sheets can offer tangible long-term benefits. Among these, Fanta highlights:  

• – Price appreciation in the long term  
• – Theoretically lower correlation to traditional stock markets  

However, Fanta himself disputes the idea that Bitcoin is a solution for companies in bankruptcy. Although BTC can contribute to financial solidity over time, its use should not be seen as a desperate strategy.

The investment in GameStop could represent a first step towards a diversification of the corporate treasury in the crypto sector. 

Even though a single case is not enough to define a trend, some experts suggest that more and more companies are exploring Bitcoin as a strategic asset.  

Saul Rejwan, managing partner at the venture capital firm Masterkey, emphasizes how the adoption of Bitcoin as a corporate store of value is becoming an increasingly common choice:  

“The role of Bitcoin as a corporate reserve asset is no longer marginal; it represents a legitimate strategy for companies that want to protect themselves from future monetary changes.”

According to Rejwan, GameStop is not an isolated case, but part of a growing phenomenon. Companies from various sectors are trying to protect themselves from inflation and economic uncertainties, following the example of other large companies like Tesla or Coinbase.

Is the adoption of Bitcoin a sign of adaptation?

The history of technology and finance shows that successful companies are those that know how to adapt to market changes.  

Saul Rejwan draws a parallel with companies like Nokia, which lost their competitive edge precisely because they failed to innovate in a timely manner. 

According to him, adopting Bitcoin could represent a long-term strategic choice for many companies:  

“If done transparently and with adequate risk management, Bitcoin can strengthen the financial stability of companies, especially for those brands that value digital assets and a long-term vision.”

Georgii Verbitskii, founder of the crypto investment platform TYMIO, also believes that GameStop can become a significant example for the market. 

According to Verbitskii, it is not just a speculative bet, but a choice with potential long-term strategic advantages.  

The purchase of Bitcoin by GameStop generates division among experts. On one hand, investors like Calacanis see this move as a last attempt for companies without a clear direction. 

On the other hand, analysts in the crypto sector highlight the possible benefits of diversifying corporate assets.  

If this is the beginning of a broader trend, only time will tell. However, what clearly emerges is that more and more companies are considering Bitcoin not only as a speculative asset, but as a tool for protection and growth.